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Rurban

Discover our curated archive of rare art, stories, and handcrafts meticulously created by master artisans across the world

WHAT WE DO

Rurban (formerly Roots Studio) is the world’s most equitable arts exchange, facilitating transformative partnerships between global artisans and leading forces in fashion, art, and design — where creative innovation and cultural heritage mutually flourish.

THE RURBAN LIBRARY

[Explore]
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THREE WAYS TO CREATE WITH US

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RURBAN DROPS
Bespoke pieces co-created with master Indigenous and rural artisans. Exclusive limited editions and one-of-a-kind collector's pieces that embody cultural heritage and contemporary design.
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LICENSE ART
Access 20,000+ rare prints, crafts, and stories instantly customizable for exclusive licensing, with transparent royalties directly supporting artists' communities.
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CUSTOM GIFTING
Distinctive corporate gifts with purpose — ethically crafted in partnership with Indigenous artisans. Our customization process ensures sustainable livelihoods for artisan communities.

ORIGINAL ART COLLECTION

[Coming soon]

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MAROON-TEXTILE-2
METAL-FISH

PARTNER AND CLIENT NETWORK

Cartier Women's InitiativeFoundation ChanelNew MuseumNational Geographic SocietyMITPatagoniaConde NastUNDP

JOURNAL

In Partnership With
Rurban brought overstock from NOAH, 3.1 Philip Lim, and Triple Five Soul to be reimagined by three Indigenous villages in Asia - showcasing truly sustainable knowledge and techniques on these garments.
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In Partnership With
50 designs were licensed across two collections. The Springfield Team traveled to learn from our partner communities, and the collections resulted in 240% additional income annually for Rurban's artists.
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Indigenous Activist Seno Tsuhah and Rebecca Hui lead a conversation at BoF VOICES on why cultural inspiration doesn’t always have to be problematic. Together, they suggested a framework for more mindful cross-cultural borrowing rooted in respect, reciprocity and remuneration.
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FEATURED IN

“Rurban digitizes endangered Indigenous art and provides intellectual property education to those wishing to license traditional crafts to fashion companies.”
WWD
“Rurban's smart approach also addresses an industry-wide ethical issue in fashion: cultural appropriation. Knowing a valuable asset of these artisans includes their cultural narrative.”
Vogue Business
“At the core of what sets Rurban apart is the emphasis they place on listening to the communities they're working with, and on building relationships with them.”
WGSN
BOFForbesBazaari-DstandfordThe CutCulturedTech Crunch

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never an ordinary day

Company

About Us
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